behind the scenes

Here are some snap shots of the way we work at redbox7...

Tayla is an important part of the redbox7 design and production process. She is responsible for creating the graphic prints, managing the website content and coordinating the photo shoots.

Once the designs have been approved, the sample and technical information is sent to our makers in Melbourne. Some of the printing is done on-site with the maker, whilst some designs are cut first and then sent off-site to another printer, depending on the fabrics we’re printing onto.

When the collection is complete the models are booked for the photo shoot. The success of the shoot is often determined by how organized we are and many hours are spent in preparing the samples and accessories. Great music and a steady stream of humor make each shoot fun for everyone involved.

Brooke and Isabella at the Spring/Summer 2010/11Photo Shoot. Chelsea will be back for Autumn/Winter 2011.